Rec2

Sunday 15th April 2018

Recruitment: can you handle it? Following on from my article ‘Recruitment: more than just a job ad and a chat…’, now that you’re going to market, have you thought about how you’re going to manage the influx of work that goes along with it? Your set up Let’s talk about the recruitment process: “create a…

Expo

Tuesday 10th April 2018

Bringing new life to the events industry, in the Southeast of England As one of the world’s major capitals for the events industry, London often hosts fantastic exhibitions showcasing it’s many beautiful venues & suppliers. There are many amazing venues beyond London, perfect for hosting any size of event, from a small meeting to a…

Recruitment

Monday 9th April 2018

  Recruitment: more than just a job ad and a chat… There’s a lot to think about when you recruit new staff, way beyond business need and affordability.  By getting this right, you save time and money.  And you save yourself the time and money of having to do it all again very soon if…

Time management

Thursday 5th April 2018

5 Easy Tips for Better Time Management   We’ve all heard that saying “work smarter, not harder” but people love to say this catchy phrase without telling you how to do it, exactly. Do you reckon they know how to work smarter? Anyway, let’s forget about them because you’re about to find out how. I’m…

Metrics

Sunday 1st April 2018

VANITY METRICS VS ACTIONABLE METRICS Vanity Metrics are the metrics that look good on paper, but don’t necessarily mean traction. Vanity metrics are those that you speak about in the boardroom if all else fails. VM’s include raw pageviews, likes and followers on Social Media, registered users and those on your mailing list. These numbers…

Charity Donations

Friday 30th March 2018

New research shows that the more SMEs give to charity, the better their business performs. On average, SMEs give 1.8 per cent of their turnover, equivalent to £32,000 a year. SMEs that give more than 0.5 per cent turnover are 20 per cent more likely to see an increase in profits, twice as likely to…

ZC Start

Wednesday 28th March 2018

      You may have heard of our Start Social product, but what exactly is “#SocialMedia in a Box?” This tool is designed to help you set your social media goals and objectives for the year! Along with content ideas, strategy tools and much more!   Social Media Strategy Workbook & Journal Set your…

ZC SOL

        #SOLSays – Safety Online! With more and more children given access to online activities, it’s important they understand online safety! That’s where SOL can help! From teacher resource kits to SOLS storybook, there’s something for everyone! SOL and our team visit your school to provide an online safety talk with SOL…

AF2

Saturday 24th March 2018

5 Tips to Ensure Your Event Is Well Attended When putting your event together it’s really important to think about how you are going to attract attendees & how you are going to ensure your event is well attended. There are, of course, lots of things you can do, these 5 tips are probably the…

AF Events

Have you ever thought about throwing an event to attract new clients? Have you thought about the type of event of would like to have, where to have it, how many people you would invite, who you would invite? There are so many aspects to consider when organising an event and having a great event…

Finchcocks

Friday 23rd February 2018

Finchcocks Will Open Its Doors To The Public Once Again… If you’re a Kent local, you probably heard the news that 18th Century Finchcocks – home to our beloved Piano Museum – recently closed and went on the market for sale. This came with much disappointment to locals and music lovers across the country, who’d…

France

Wednesday 7th February 2018

France is Europe’s second-largest economy and the sixth largest in the world. Don’t let Brexit lead you to think that you shouldn’t consider this huge market. Whether you are already exporting or new to exporting you should seriously consider France. This seminar will cover: Current sector-specific opportunities in France Funding and grants opened to UK…

New Clients

Monday 29th January 2018

  Many small firms have a strong customer base, but growing a business is likely to require winning new customers. Penelope Rance outlines 10 ways to secure new clients. You’ve established your business and created a customer base that you can depend on. But how do you take the next step in growing your client…

Images

Friday 26th January 2018

How To Source Images For Social Media Posts   The best way to get more views on a post or tweet on Social Media is to add an image. This gets the post seen in the noise of our audiences timelines. Canva Canva is one of my favourite image creation tools. It has set templates…

Drive Traffic

Tuesday 23rd January 2018

The internet provides a forum where small firms can compete with larger rivals. Jo Faragher outlines a few ways in which you can help drive traffic to your site and boost internet sales When you’re competing with thousands of other retailers online, not to mention your potential customers browsing social media and playing Candy Crush,…